B2B Tech Writing Samples
B2B technology often requires getting to know the specifics of a complicated piece of technology, as well as a unique audience. I’ve worked with a number of clients that sell tech products to a business audience. Here are a few B2B tech writing samples*.
B2B Tech Blog Posts
3 Types of CRM: Everything You Should Know
A longform guide on the different types of customer relationship management products, and what businesses should know about each.
8 Best Practices for Adding Chatbots to Your Marketing Strategy**
Chatbots can make your marketing process more efficient, while helping your prospects get the answers they need faster. Here’s how to develop and get started with a chatbot marketing strategy.
Make Sure Remote Work Doesn’t Mean an Open Invitation to Hackers
A lot of businesses moved employees to remote work suddenly at the start of the coronavirus pandemic. But a rushed move may have opened you up to vulnerabilities. Here’s what you need to know to patch those up now.
What is Audience Analysis & Why Is It Important?
Understanding your audience is a basic prerequisite to finding and maintaining any success as a business. Performing audience analysis is an important step in doing so.
Now that 96% of people use cell phones, part of supplying customer service agents with what they need is giving them a way to do their job from a mobile device. For agents that use help desk software to do their jobs each day, mobile help desk access is an important feature to make their lives easier.
Set up an Email Drip Campaign for Small Business
Email marketing is one of the best ways for small businesses to solidify a relationship with customers (and increase conversions). Drip campaigns are a useful tool to include in an email marketing strategy.
How to Create a Social Listening Strategy**
Social media is one of the best ways to connect directly with your customers and prospects, but it’s overwhelming to manage without the right tools and a good social listening strategy.
How Your Product Use Data Can Become Valuable Content**
Software companies collect data every day on how customers use their products, and many never think about how valuable that data can become when put to use in content marketing.
How to Start a Customer Referral Program
A customer referral program is a powerful way to encourage the customers that already like you to send their friends and family your way. This post offers a step-by-step guide to starting one.
*Note: Many of my freelance B2B tech writing samples are ghostwritten, so get in touch if you’d like to see additional samples.
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